Exhibit at trade shows. Use your laptop to capture sign ups at your booth in exchange for a giveaway item. * Get interviewed on a radio program. Give out an easy-to-remember URL where listeners can sign up to get a free gift. * Place ads in hard copy publications like business journals, local newspapers and industry-specific magazines (trade publications). * Put a link to your site on the back window of your vehicle. The strategies to growing your e-mail marketing list are truly limitless.
The keys are to be creative to make your offer stand out from the crowd and to provide something of value that your ideal target market wants. Have you had success with an opt-in list technique? Tell us about it here. And be sure to talk it up. After all, you don't want to miss an opportunity to promote it, right!!? Email lists are the key to successful and cost-effective internet marketing because marketing costs can be fairly inhibitive to any firm.
Any procedure or method that allows a firm to communicate with large amounts of customers for next to no cost has to be considered a vital asset and this is a key reason behind the rise in the use of email lists in internet marketing. Any internet marketer worth his salt will tell you, "the money is in your list". The main aim of an email list is to send promotional material or newsletters out to subscribers who have opted-in to receiving the information.